How to Promote Your Online Store with Search Engine Optimization

If you are operating an online store, one of the significant challenges is to make people know about your online presence. So, how do you get traffic to your online store?

There are several efforts and mechanism to have people get to your online store. Some of these strategies come at a cost, but the best free option is the utilization of Search Engine Optimization (SEO).

SEO aims basically making your online store rank high in search engine results. Ranking high means that when a user is looking for a product in your specific area of sales, your site appears on the first page of Google the search engine the client is using.

You can do SEO by self or outsource to a Keen web design company.

How does this SEO and search engine ranking happen?

There are various optimization techniques that you should do to pull traffic. Have a look.

Create a Store blog

The nature of search engines especially Google is that they do like new content on the internet.

Therefore, creating a blog and updating it consistently is essential for your online visibility.

When writing your blogs, include the relevant keywords in order to help sell the products your store is offering.

Create a relevant domain name

Domain names are relevant to SEO. Consider purchasing it from a keen web design company.

In coming up with a name, be creative but ensure that the name relates to what your store is selling.

Remember the whole idea is to help to promote the accessibility of your online store.

Keyword optimization

Search engine results will always display contents with high use of essential web design elements known as keywords in certain areas of the search.

For you to get the right keywords for your online store, perform a thorough keyword research.

First, you need to know what potential clients are likely searching for online.

You can get this information from community sites such as Quora and Reddit.  Also check the related keyword suggestions that appear below your typed keyword on the first page.

The best keywords mix short and long phases.

Google keyword planner can also help you generate valuable keywords.

Assign keywords to different pages in a realistic manner. The details should flow even after keyword inclusion.

It’s also important to ensure that your pages don’t get to compete against themselves on SERPs.

Mobile optimization

Search engines such as Google give sites accessible on mobile platforms higher rankings.

In any case, more than 80% of people search for products from their mobile devices.

Therefore, optimize your online store to make it mobile responsive and dynamic.

Again, you can do it yourself or contract a keen web design company

Add Alt text

The online store will mostly have the graphical images of products on sale. However, search engines only read textual data.

So, if you use graphical data, you must make it accessible to a search engine. The inclusion of al-text can be the solution here.

Indeed, alt-text is one of the most essential web design elements in helping search engines to index your product images.

Add exceptional Meta tags for each category of product

Meta tags are page description texts that only appear on the underlying code. The content description by Meta, another essential web design elements, is accessed by a search engine as it hunts for requested data.

Ensure that your Meta tags are specific to each product category.

Ensure the sitemap.xml to Google search console is included

The addition of a sitemap is essential to easy indexing of your online store. Typically, after you add new information, Google will index it within 48-72 hours.

Adding and updating your sitemap in Google webmaster tools guarantees continued re-indexing and more visibility.

Create relevant descriptions

Every product on offer in your online shop requires a relevant description. In most cases, people tend to need a conviction before purchasing a product.

For this reason, it’s advisable to explain your product.

But remember; the description has to remain relevant and not just wordy phrases.

London SEO Tips

Three Benefits Of Working With A London SEO Company


Hiring an SEO company to help you optimize your site can benefit your business in multiple ways. Here are the top three advantages of working with one of these companies:

1. More traffic.

The most obvious benefit of having a well-optimised website is that you can enjoy more free traffic from the search engines. When your site appears at the top of the search results, visitors are much more likely to click on it than if it appears further down the page. An increase in traffic can make it much easier to make sales.

2. Increased trust.

One unique side effect of getting your site listed well in the search engines is that it makes people more likely to trust your business. Most people believe that the search engines only list reputable companies at the top of the search results. If your business appears in one of the top spots when people search for the products or services that you carry, it gives people the impression that your company is trustworthy. This can make it much easier to convert casual visitors into customers.

3. A cost-effective advertising method.

Although there are a lot of online marketing methods available, SEO is one of the most cost-effective strategies out there. While optimizing your site does usually require a rather large initial outlay of cash, the ongoing expenses associated with maintaining your position in the search results are negligible. Instead of having to pay for every customer that you receive, you can continue enjoying the benefits of your initial investment for many years to come. One thing that we do recommend that you properly research is good local hosting like that provided by WHI – Best WordPress Website Hosting Ireland 2018.

Hiring a London SEO company to optimize your website is a smart move. As you can see from these three benefits, having a well-optimized site can lead to an overall increase in sales while at the same time keeping your advertising costs as low as possible.

Great Kitchen Appliances for 2018

Some Of The Best Kitchen Appliances On The Net

Kitchen appliances tend to remain (at least at their core) pretty much the same year in and year out, but every now and again there are design innovations that markedly improve the functions and aesthetics of the appliances we use in our kitchen.

Here are some of those that are now available for sale from a variety of online retailers.

1. Vacuum Blenders.

Blenders are much of a muchness but 2017 has seen a new innovation – vacuum blenders which let users remove air from things like smoothies. this leads to increased nutritional value and prevents oxidisation. A great product at a great price is the Best Aid Personal Vacuum Blender, available from Amazon – best small household appliances online 2018.

2. Semi-conductor Ovens.

There has been a lot of talk about how semi-conductor ovens could soon replace the venerable microwave. Instead of using microwaves these ovens use radio waves. They’re only available from manufacturers like Miele as very high-end models for the most exacting of chefs – but they will get cheaper. They can be ordered online from the manufacturers.

3. Smart Appliances.

Smart appliances have been around for a while – but there are some new innovations which now bring functionality and usefulness to a class of appliances that have disappointed in the past.

For instance, the Perfect Drink Pro which uses a smartphone app which connects to the appliance and lets you know when you are using the correct amounts of the ingredients required to mix a cocktail. Well, known barbecue manufacturer Webber has revealed its smart kitchen thermometer which uses Bluetooth connectivity so that you can relax and let the appliance let you know when that perfect temperature has been reached.All of these devices work with smartwatches, and we recommend you look up best GPS watches for golf online 2018 to see what can be done at home when you’re on the golf course.

Both of these smart products are available from Amazon and other online stores – just in time for the festive season gift purchasing rush.

Airport Luggage Tips

Tips For Helping You Pick From Among The Top Luggage Brands Heading Into 2018

When looking at the best large suitcase for airline travel, you are going to find all different kinds of products. Do you need carry-on bags, checked bags or some other type of luggage bag? It, of course, helps to narrow it down before you start looking at brands. Let’s say that you need to get some new checked luggage bags. What you can do then is look at the best new checked luggage brands as 2018 approaches.

Perhaps you need all kinds of luggage bags or a new luggage set. You might be buying luggage for the whole family. If that’s the case, then you could actually start with brands. You can use other search filters, too, though. Maybe you only want to look at luggage made out of nylon. Anything you can do to help narrow it down helps. If you look at the list of the top brands of luggage as 2018 approaches, you might find a familiar brand that you have an affinity for as well.

Do you know what to look for in the best airport luggage? Knowing the top brands is one thing, but you still have to decide between them. Naturally, things like the size and weight of the luggage matters. The measurements, wheels and pockets also matter. There are also certain things that break all too often when it comes to luggage. Pay close attention to the smaller features, too, and be sure that you check durability ratings.

Customer reviews for the best wearable fitness devices can also be helpful after you have looked at rankings for brands and individual products. Customers provide all different kinds of information, and you might want to read some reviews, especially after you have picked out a particular product. You want the right price on your luggage, too, so make sure that you get a good deal.

Amazon Seller Software

Check Out The Best Amazon Seller Software Tools Heading Into 2018

As a seller on Amazon, you need the best software tools available to you in order to be successful. With so many of them out there and so much for you to do as a self-employed individual, it can be difficult to pick and choose. That’s why it’s a good idea to look at ratings and rankings for the best software for Amazon sellers in 2018.


To be clear, you can group most of what you are going to need into two categories, scouting tools and repricing tools. Do those two terms mean anything to you? If they don’t, you are probably new when it comes to selling products on Amazon, and that is okay. You will enjoy launching your online retail business, and remember, that’s where it’s at in retail these days. Everyone gets a piece of the pie. But you have to know what you are doing, and you need the right software seller tools heading into the new year.

Without those tools, you have to do too much work manually. It might not seem like too much right away, but you have to remember you are growing a business. Are you going to be able to manage all of those listings easy enough? It will get difficult without the best software seller tools, but you need to be able to trust the tools that you decide to use, too.

You need to be able to trust that they work to help you manage your listings effectively. So what are the best scouting tools and the best repricing tools available heading into 2018? Business professionals have reviewed the ones that are out right now, so what are you waiting for? Be sure to keep looking out for tools that are released after the new year hits, too.

Good Times In Ireland

Ireland – Living Up To It’s Reputation

The Irish have a great reputation all over the world for being a fun-loving, friendly easy to get a long with society of people, that are welcoming and understanding of other people and cultures.  As a small island in the middle of the Atlantic Ocean, and with the colonially minded English as our neighbour, we know a lot about what makes the world tick, and how important is to get along with just about everyone.

In the Irish Guide we’re seeking to provide a one-stop shop where you can get advice and recommendations on a wide range of the unknowns typically faced by visitors to Ireland like – do you tip, or how should I expect to pay for a taxi into the centre of Dublin, to what days are busiest in the local pubs of Ireland.

If its important, you can rest assured that we will be doing our very best to bring you that information, and thanks for visiting our blog.